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Online Casino SEO Power Rankings in December

This monthly snapshot captures the state of SEO rankings for Online Casino at the beginning of December. It’s based entirely on non-branded, high-intent keywords proven to drive FTDs.

Visibility Rankings for December 2025

Overall winner

32Red

80
Difference from last month
+
9

BIGGEST GAINER

BetGoodwin

38
Difference from last month
+
34
20
Difference from last month
-46

BIGGEST LOSER

Gala Casino

DoMAIN

Top 10 kws

last month

Change

Domain Top 10 KWs Last Month Change
www.32red.com 80 71 9
www.grosvenorcasinos.com 66 72 -6
www.unibet.co.uk 56 55 1
games.paddypower.com 48 61 -13
mrq.com 48 55 -7
www.admiralcasino.co.uk 44 37 7
www.pokerstars.uk 38 31 7
www.betgoodwin.co.uk 38 4 34
7bet.co.uk 37 10 27
casino.netbet.co.uk 34 37 -3
casino.betfair.com 27 22 5
www.gentingcasino.com 25 13 12
www.galacasino.com 20 66 -46
www.betvictor.com 20 25 -5
www.coral.co.uk 20 15 5
www.fabulousvegas.co.uk 20 5 15
www.livescorebet.com 18 14 4
www.olbg.com 14 20 -6
www.oddschecker.com 13 18 -5
vegas.williamhill.com 12 20 -8
www.independent.co.uk 12 14 -2
www.freebets.com 12 9 3
www.innthepark.uk.net 12 0 12
www.bestnongamstopcasinos.eu.com 12 0 12
www.playojo.com 10 7 3
www.lordping.co.uk 10 2 8
www.betmgm.co.uk 9 6 3
www.ladbrokes.com 7 39 -32
www.gambling.com 7 19 -12
www.foxybingo.com 7 14 -7
www.888casino.com 7 8 -1
www.ballycasino.co.uk 7 8 -1
www.lottoland.co.uk 7 5 2
www.voteleavetakecontrol.co.com 7 0 7
www.bestonlinecasinos.gb.net 7 0 7
www.betting.co.uk 6 9 -3
www.buzzbingo.com 6 8 -2
www.partycasino.com 6 7 -1
talksport.com 6 5 1
www.squawka.com 6 2 4
www.gentingcasinos.co.uk 5 6 -1
www.arkadium.com 5 3 2
www.spingenie.com 5 1 4
www.betiton.com 4 8 -4
ggbet.co.uk 4 7 -3
www.bwin.com 4 4 0
skycasino.com 4 4 0
www.21.co.uk 4 2 2
nongamstopcasinosuk.cn.com 4 0 4
uk.trustpilot.com 3 8 -5
www.whichbingo.co.uk 3 4 -1
www.247roulette.org 3 4 -1
uk.jackpot.com 3 3 0
www.jackpotjoy.com 3 2 1
www.virginbet.com 3 0 3
www.casino.org 2 5 -3
games.boylesports.com 2 4 -2
www.metropolitancasinos.com 2 3 -1
www.betfred.com 2 3 -1
www.thesun.co.uk 2 3 -1
www.thephonecasino.com 2 2 0
www.reddit.com 2 2 0
casino.guru 2 2 0
www.hippodromecasino.com 2 2 0
www.galabingo.com 2 2 0
www.jackpotcitycasino.co.uk 2 2 0
www.pinkcasino.co.uk 2 2 0
betway.com 2 2 0
www.partypoker.com 2 2 0
www.casinos.com 2 2 0
www.racingpost.com 2 1 1
www.theonlinecasino.co.uk 2 1 1
www.essexbus.info 2 1 1
playpager.com 2 0 2
www.happytiger.co.uk 2 0 2
corknbean.co.uk 2 0 2
bojoko.com 1 6 -5
www.casumo.com 1 6 -5
www.gameshub.com 1 4 -3
esports-news.co.uk 1 2 -1
www.dreamjackpot.com 1 2 -1
skypoker.com 1 1 0
www.10bet.co.uk 1 1 0
skyvegas.com 1 1 0
www.vegasmoose.com 1 1 0
www.gametwist.com 1 1 0
www.casinomeister.com 1 1 0
www.slotstemple.com 1 1 0
www.allbritishcasino.com 1 1 0
napoleons-casinos.co.uk 1 1 0
en.wikipedia.org 1 1 0
www.askgamblers.com 1 1 0
www.caesarsgames.com 1 1 0
www.pokerscout.com 1 1 0
www.jackpotcitycasino.com 1 1 0
www.punterslounge.com 1 1 0
www.yelp.co.uk 1 1 0
operahousecasino.co.uk 1 1 0
www.slotomania.com 1 1 0
poker.betfair.com 1 1 0
www.tripadvisor.co.uk 1 1 0
casino.jackpotmobilecasino.co.uk 1 1 0
www.monopolycasino.com 1 1 0
www.venetianlasvegas.com 1 1 0
www.nonstopbonus.com 1 1 0
www.firedearth.com 1 1 0
www.freeslots.com 1 1 0
www.parimatch.co.uk 1 1 0
casino.hardrock.com 1 0 1
www.slotboss.co.uk 1 0 1
ggpoker.co.uk 1 0 1
helpdirect.org.uk 1 0 1
www.sportsboom.co.uk 1 0 1
www.bingoport.co.uk 1 0 1
live.netbet.co.uk 1 0 1
www.pogo.com 1 0 1
www.666casino.com 1 0 1
merkurcasinouk.com 1 0 1
chipy.com 1 0 1
tribuna.com 1 0 1
www.trurochristmas.co.uk 1 0 1
www.hippodromeonline.com 1 0 1
www.videogamer.com 1 0 1
www.houseoffun.com 1 0 1
www.williamhill.com 1 0 1
nodeposit.indiesage.com 1 0 1
casino.bet365.com 1 0 1
play.google.com 1 0 1
dooo.co.uk 1 0 1
www.compare.bet 1 0 1
www.mastersofgames.com 1 0 1
revisionapp.eu.com 1 0 1
rizk.com 1 0 1
wizardofodds.com 1 0 1
roulette-simulator.info 1 0 1
Show all

Use this data to understand which domains gained or lost ground, and how the search landscape is shifting over time.

Why it pays to stay updated

Online Casino is one of the most competitive search verticals in
iGaming. Our monthly updates let you track who’s building dominance, who’s slipping, and how the market is shifting based on real performance.

Explore other categories

Check out the latest leaderboards
for Sports Betting and Bingo,
or browse previous months in our archive.

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Have a vertical that deserves tracking? We’re happy to consider it, so long as it’s tied to real FTD value. If you’d like us to consider a new category, contact us.

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