Resources
The Ultimate SEO Power Rankings for iGaming
Every month, FTD Dominators reveals which websites truly own page one of Google across three high-value categories: Online Casino, Sports Betting, and Bingo.
How we get SEO Power Rankings for iGaming?
We track the top 100 most commercially valuable keywords in each category, carefully selected by industry experts to reflect real FTD potential.
Focusing on driving performance gains
Our client case studies prove it: long-tail traffic delivers serious FTD volume. But when you’re measuring momentum, visibility, and dominance, you need a fixed benchmark. That’s why we’ve focused on the keywords that consistently move the needle.
Who is gaining and losing SEO dominance in iGaming?
Each month, we publish a leaderboard for every category. It shows which domains dominate page one of Google, how many FTD-driving keywords they rank for, and how their performance is shifting - highlighting who’s gaining ground, and who’s being left behind.
Removing the low intent clutter
We’ve stripped out branded and competitor searches, geo-specific terms like “betting shop near me,” and informational fluff that drives volume without intent. What’s left is a refined list of high-intent, high-value keywords - the real battleground for acquisition.